Jakob Trollback on rethinking the music video (03:57)
What would a music video look like if it were directed by the music, purely as an expression of a great song, rather than driven by a filmmaker’s concept? Designer Jakob Trollback shares the results of his experiment in the form.
Jakob Trollback is a pioneering designer, whose work in video and motion graphics has helped define the industry — always pushing the edges of technology and entertainment through design. (From Ted.com)
A Version With Closed-Captions
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